And yes, we are selling the City Sports t-shirts you know and love. That plan has come to fruition with a new lab store in Eatontown, NJ that opened in 2018 and a new online presence that you are currently experiencing. He bought the brand and put in motion a plan to relaunch City Sports. Blake Sonnek-Schmelz, who had been an enthusiastic supporter of City Sports for years, wouldn’t let that be the final chapter for City Sports. In 2015, after 32 years as the iconic sports retailer, City Sports closed its doors. Over time, thousands of visitors from around the country would leave Boston with our iconic City Sports t-shirt as an insider’s souvenir.
Athletic adults that lived, worked, or studied in Boston began to seek out the store for our assortment of products for “City Sports,” such as running, training, tennis, swimming, and cycling. Realizing they weren’t alone in their need for athletic gear and equipment, they founded City Sports in 1983 on Massachusetts Avenue in Boston’s Fenway neighborhood. As athletes living in Boston, Mike Kennedy and Eric Martin couldn’t purchase athletic gear anywhere near their apartments.
